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As of today, a splash of colour can be seen in downtown Port Colborne with the installation of a rainbow crosswalk.
To celebrate and support inclusivity of the LGBTQ2+ community, the City of Port Colborne in partnership with the Downtown BIA, installed a rainbow crosswalk at the corner of West Street and Clarence Street. In June 2021, the Downtown BIA brought a report to Council, suggesting the need to be the next “Safe Space” landmarked in Niagara by a rainbow crosswalk. With Council’s approval, the rainbow crosswalk was installed Wednesday evening, showcasing the community’s commitment to celebrating diversity, inclusiveness, and equality.
“Port Colborne is a destination worth exploring, and the Downtown Port Colborne BIA is confident this show of support will draw in social and economic benefits to the city,” said Jesse Boles, Downtown BIA president. “I’m so proud of our community for supporting this initiative and want to thank partners like Port Cares, Positive Living Niagara, Reverend Jody Balint of St. James and St. Brendan’s Anglican Church, and local real estate agent Carlie Smith from Royal LePage, for being advocates of this rainbow crosswalk. And of course, thank you to Meridian Credit Union for being the title sponsor. Meridian’s contribution to this project acknowledges their commitment to inclusivity and diversity in Port Colborne, and we’re lucky to have them in our business community.”
The crosswalk was installed using pre-formed thermoplastic material; a heavy-duty, durable, intersection-grade product which is applied with an adhesive to the asphalt and then heated using a propane torch essentially melting it into the road surface. The method creates a much more durable surface, lasting six to eight times longer than traditional traffic paint.
“Council is committed to making Port Colborne an inclusive and welcoming city,” said Mayor Bill Steele. “We’re proud to be unveiling the rainbow crosswalk this morning and look forward to celebrating the LGBTQ2+ community. This was a collaborative effort by the Downtown BIA and City staff, and I thank everyone involved in making this project a reality.”
Port Colborne residents and visitors are encouraged to #PORTicipate and celebrate inclusivity and diversity by visiting the rainbow crosswalk, snapping photos, and tagging us on social media.
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